AI as Your Silent Partner: How ChatGPT Can Save 10 Hours a Week in Club Operations

If you’re like most REX members, you already have more on your plate than time in the day.
SHC Will Help You Turn Recovery Into Revenue – and New Members
Smart Health Clubs (SHC) will help you transform recovery services into a growth engine for your club. Instead of recovery zones being overlooked, SHC makes them a powerful draw for both current and prospective members.
When it comes to marketing, think smart.

If you’re choosing marketing partners based on price alone, it’s time to rethink. The cheapest marketing isn’t the most cost-effective — the smartest marketing is the most profitable.
A New Chapter: Better Tools for a Changing Fitness Industry

After more than 30 years specializing in risk management for health clubs, I’ve joined World Insurance Associates to deliver broader protection for today’s more complex fitness businesses.
Biomechanics That Build Loyalty. Durability That Builds Business
For gym owners and coaches, equipment isn’t just an investment—it’s a reflection of your standards. When machines break down, so does trust.
How to Keep Clients Hydrated, Safe, and Motivated in the Heat

When summer hits, your gym floor can start to feel more like a sauna—and not the relaxing kind. Whether you’re running outdoor boot camps or just dealing with a less-than-breezy indoor space, heat and humidity bring some extra challenges.
Why Summer Hurts and How Smart Retention Solves It
Summer challenges gyms—attendance drops, engagement dips, and revenue can stall. With the right approach, this can become a season for deeper member loyalty and community connection.
Your Next Best Hire is an AI
Centr is taking HYROX to the next level with the first-ever custom equipment made for the sport.
Centr is taking HYROX to the next level
Centr is taking HYROX to the next level with the first-ever custom equipment made for the sport.
What’s New from Matrix in 2025: Strength, Innovation and Solutions That Work
In 2025, Matrix Fitness continues to lead with a clear focus: deliver meaningful innovation that supports the needs of owners and operators, personal trainers, service technicians, and end users.
Maximizing Space and Enhancing Member Experience with Smart Storage Solutions
In modern fitness facilities, space is a premium asset. Efficient storage solutions aren’t just about organization — they directly impact safety, functionality, and member experience.
Gen Z in 2030: Understanding the Future of Your Workforce

Generation Z will comprise approximately one-third of the global workforce in 2030.