Roundtables for

Personal Training Directors

Most personal training directors are caught between two worlds; responsible for revenue, but measured on retention. They manage trainers, drive programming, and fight for floor space, all while trying to prove the value of their department to ownership.

The real question isn’t whether your PT department is busy. It’s whether it’s built to grow — and whether you have peers who’ve already solved what you’re facing.

REX Roundtables give personal training directors a seat at a table built specifically for them. Each member brings real numbers, real challenges, and real solutions; so you leave every session with strategies you can actually use on Monday morning.

REX Members Outperform the Competition

These aren’t outliers. REX Roundtable members consistently outperform the industry year over year — not only because they’re exceptional individuals, but because they operate inside a system designed to sharpen strategy, demand accountability, and share what actually works.

The outcome is higher retention rates, stronger leadership, and a significant edge over competitors.

[ebitda]

22%

REX member Club avg.

Compare to just 8% [EBITDA] for a non-REX health club

What happens at a roundtable?

Field Trips

Visits to forward-thinking clubs and businesses with lessons applicable to your operation.

Best Practices

Deep dives into key areas — marketing, sales, hiring, PT, small group exercise — where members review and improve each other’s approach.

Wind Tunnel Testing

Members facing critical decisions present their plans to the group for challenge, refinement, and stress-testing before they act.

Shared Metrics

A standard set of financial and operational KPIs reported monthly in a secure platform, allowing you to benchmark against peers and be held accountable to improvement.

REX Business Reviews

A comprehensive 2–3 hour review of every aspect of your business, including future plans. Conducted for each member every few years.

Marketing Wins & Losses

Shared at every meeting, building a running pool of real-world ideas that members can draw from immediately.

Member-Driven Agenda

Each session’s agenda is built from the actual challenges and opportunities your group is facing — not a preset curriculum.

Is this roundtable right for you?

REX Health Club Roundtables are designed for a specific kind of director. This checklist reflects the profile of members who get the most from the experience — and what we ask of everyone who joins.

You're a strong candidate if:

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If you check any of the boxes, there’s a good chance REX will be one of the best long-term investments you make in your business. Spots in each roundtable are limited, and groups are built for chemistry and compatibility, not just headcount.