AI can help fitness clubs generate more leads and joins —but only when it has the right information to work with. In this webinar, we’ll show executives and marketing practitioners alike how to practically make that happen.
We’ll explain how Google and Meta use conversion signals, why clicks and website visits provide an incomplete picture, and how to measure success by the actions that matter: leads, abandoned carts, and joins. We’ll also examine common website and tracking issues that can limit campaign performance.
As an extra bonus, we’ll explore how AI can help focus marketing budgets on the households most likely to become lead and members with geographic-member data.
You’ll leave with a practical way to assess your current marketing setup, identify the fixes with the greatest impact, and guide AI with better inputs—without handing your member experience over to automation.
Host: Jeramy Fishel, Instinctive Insights
November 11 | 3PM ET | Live